Today is the launch of Save the Children’s latest campaign to end newborn deaths worldwide. For a mum or dad, the first day of a child’s life should be a time of excitement, wonder and hope. But childbirth is often complicated and a newborn child is frighteningly vulnerable. 2.9 million babies die in their first month every year. Newborn deaths now account for nearly half of all under-five deaths.
The death of one baby is a tragedy. The death of 2.9 million a year is an outrage. And most of these deaths are preventable, with the help of a trained and equipped midwife along with basic medicines such as antiseptics and antibiotics, vital equipment and a clean environment to work in.
The world has made amazing progress in saving children’s lives over the past two decades. Thanks to global action on vaccines, family planning and treatment of childhood illness, the number of children who die each year has dropped from 12.6 million in 1990 to 6.6 million in 2012. With the #firstday campaign Save the Children aim to save the lives of 2 million newborn babies a year and ensure that every baby is born with the support of a trained and equipped midwife.
Please, if you can, spare one minute for women who give birth without access to antiseptic, antibiotics, sterile instruments or a trained medical professional.
Do something wonderful…
Sign the petition to ask David Cameron to put a global plan into action in 2014 that will ensure every baby is born with the life-saving help of a trained and equipped midwife and use his influence to get world leaders to do the same. Sign the petition here.
Text COFFEE to 70090 to donate £3 (the price of a cup of coffee) and you could save 10 newborn lives by purchasing 10 tubes of antiseptic cream. You can also donate online here.
If you are on Twitter then join the #firstday twitter chat with @savechildrenuk and @thinlyspread from 1 – 2pm on Tuesday 25th February 2014 to launch the new campaign. Talk about the favourite first days you and loved ones have had and find out what a baby’s #firstday is like in remote health clinics in Nigeria.
With a small amount of time today you really can make a big difference to women and babies across the planet.
You are amazing.